SPRING'17 Campaign image

Iconic Spring’17 Trend

Hello Everyone :)

Hope you all are enjoying the Dubai’s not so chilling winters :)

Well, Spring will hit us in no time, so why not have a look at the new trends this Spring, bought to us by the most fashionable lifestyle brand Iconic.

Few days back, I visited Iconic store at the Dubai Mall. I fell in love with the gorgeous collections lined up for the Spring. The brand’s stylist and the buyers introduced us to the new collection, fabrics, colors and prints.

SPRING'17 campaign image 1

Below you can find a trend report by Iconic for the Spring’17 Collection for Kids, Women and Men.

KIDS WEAR- SPRING 17- TREND NOTES- GIRLS

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Modern Armour

The little ones make a statement with opulent fabrics for a more luxurious update from day to night. Detailing on the pieces like chainmail, gold accents and gold accessories will add that little sparkle on textured tweeds and knits.

Scarlet Playtime (part 1 ) party

This is a smart casual day to night party wear collection creating a look that is very clean/smart. The look set to be a strong with bold color story with clean and tailored look.

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Minnie Me (casual day wear)

This is a smart casual day to night wear collection with a casual sports attitude. Interesting and fun elements like authentic badging and buttons makes dressing up that much more fun. Classic combat shapes make it an easy wear with comfort being paramount

 Nautical Garden

Nautical is all the rage this season and your child’s wardrobe will have pieces that have bold prints with a splash of color. The collection combines resort styling with layers and print mixing like elements of the ocean and abstract.  Make these cuties accessorize this nautical trend with hair scarves and simple plimsolls.

ICONIC KIDS aed 90 (2)

​KIDS WEAR- SPRING 17- TREND NOTES- BOYS

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MOONWALKER

MOONWALKER is a causal, day to night collection, heavily inspired from space expeditions and adventures of cosmonauts .With a mild casual sports appeal, the range is predominantly inspired by pop culture​ that has served up numerous space films that the kids adore.

REBEL BIKER

Rebel Biker appeals to the little speed junkies with a little dirt -don’t- hurt spirit. This popular adventure seeking theme borrows from the biker life of speed, grime and mechanics . This causal day wear collection has strong denim influences where the soft knits with biker inspirations are ​seamlessly, paired with rugged denim

URBAN ACTIVE

​This is a casual l​lifestyle collection inspired from the sports culture where street sports meets the ​American collegiate sports. The much loved American sports graphic influences are also big this season and in this collection. ​Watch your little boys become into sporting stars in style!

WOMENS WEAR- SPRING 17- TREND NOTES

ICONIC aed 150

Eclectic Voyage

Captivate in chic separates and flowing silhouettes with bohemian undertones. The look is inspired by the 70’s smart boho trend with the classic shapes taking center stage in a clean and streamlined casual line with offbeat pairing. Making you believe in the power of a woman to change attitudes and life and ultimately the world around her. Can’t go wrong with tapestry, jacquard, and cotton and patterned knit. Decorate Paisley, Paisley mixes with oversized checks, and ditsy medley inspired print are some such details that create that statement.

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Stately Nomads

The collection is inspired by the nomadic traveler collecting beloved pieces from their travels and mixing them in offbeat pairings to create a Soft tailoring look with continuation of minimalist dressing. This trend is a modern line that reflects the style sensibilities of the urban Women. An interesting element to the collection is the presence of prints that draws essence from the world travels.

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ICONIC aed 280

Wayfarers mix

Clean lines, simple cuts and a soft, slightly oversized silhouette lend easy structure to the looks. A juxtaposition of stripes and floral mixes adds newness and a fresh, contemporary attitude, while loose, easy silhouettes create an effortless yet elegant look.

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Fearless Romance

Delicate look evolves for the Romanticism trend generating a soft and sensual mood. Dresses accentuate the female form, while contrasting textures on ladylike ensembles lend an eccentric ambience to this look. Both pretty and daring this collection is laced with bursting blooms with fresh aesthetics of colors and lavish embroideries.

MENSWEAR SPRING 17- TREND NOTES

ICONIC aed 260

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Havana Spice

This casual daywear look is inspired by the faded grandeur of old Havana and a relaxed Cuban lifestyle with a strong tropical inspiration for prints and easy utility. Endless Summer afternoons, perhaps playing chess in street-side café’s offer direction for light and casual 50’s tailoring. Fabrics are textured and washed for comfortable and easy-to-wear outfits.

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Modern Nautical

The Perennial Trend Freshens up with neat designs to update your maritime style with a modern twist incorporating monochrome contrasts and simple accent colors. The styling has a casual sports hybrid feel with stark graphics.

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Stripes are blocked and laid on more into fresh white bases for maximum sporty effect. Jackets and outerwear are with more technical details.

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Tokyo Calling

This minimal, sports-luxe story is inspired by the spare aesthetic of Japanese Zen. Hi-tech and clean-finish fabrics bring a contemporary element to this casual and easy-wear look. Abstract nature landscape prints and a clean color palette offer a casual yet sophisticated feel which can be taken from the Campus to the lounge in evening.

**END**

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